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YOUR
CORPORATION
STATION |
MARKETING
PLATFORM
FOR MEDIA
MANIPULATION |
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YOUR MOBILE
STRATEGY
HORIZONTAL MARKETING FOR
THE VERTICAL CORPORATION
Non-Technical Summary for CEOs, Strategic Marketing
Executives,
Human Resource Tacticians, and Corporate Culture
Policy-Makers.
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EVERYTHING WE DO LEADS TO SALES
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MOBILE MEANS "THE
LAST MILE"
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REALITY IS WHAT WE
MAKE OF IT
How many ways would YOU Communication if you ran
CNN?
The question is not how often you might use a Mobile TV Studio.
The issue will be effective 24/7 scheduling to meet all demands.
Every day. Every way. Every Department, Every Manager.
Every Campaign.
Every Employee. Every Test. Every Relationship.
There is
nothing—NOTHING that guarantees a higher degree
of
participation as when you put a microphone in their hand
and go shove a
camera in somebody's face! |
VIDEO - THE
ULTIMATE TRUTH
Even if you can play by gut instinct, there is a
Boss or Client
or Sponsor who needs RESEARCH to justify a decision.
Focus Groups are a mainstay of Business. Now imagine...
...instead of pages of Percentiles and reams of Response
Cards, what if
you could just look every Target in the eye
at the instant they sample your
Product, Service, or Idea?
WHAT IF your Boss, Client, or Sponsor could
sit at their
desk, open an Internet Browser, and remote control a
camera
long-distance at every Event? Fine-tune every Focus Group?
BE
THERE without leaving their chair. |
CHAOS MANAGEMENT SINCE
THE 9/11 |
Talent Scout
Saatchi&Saatchi calls them "Lovemarks".
BrandCasting creates "advertainment"
— the ultimate Soft-Sell
with integrated Branded Lifestyle
Messages
address multiple objectives from multiple disciplines |
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The Real ROI
of Good News
Ask about our $1.2m
GTE Web Merchant Tour that
utterly failed our Client.
Now
ask what we did that
made GTE so happy they
renewed for a second
year!
Ask to see our Top Secret
ROI numbers from the
legendary Maxwell House-
Habitat for Humanity Tour. |
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Cluttered Events? or Clustered
Remotes? |
CHAOS MANAGEMENT SINCE
THE 9/11 |
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- IN
MARKETING AND IMAGE every Biz is ShowBiz
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VIDEO - THE ULTIMATE
TRUTH
Even if you play it by gut instinct, there is a Boss or Client
or Sponsor who needs RESEARCH to justify a decision.
Focus Groups are
a mainstay of Business. Now imagine...
...instead of pages of
Percentiles and reams of Response
Cards, what if you could just look every
Target in the eye
at the instant they sample your Product, Service, or
Idea?
WHAT IF your Boss, Client, or Sponsor could sit at their
desk, open their Internet Browser, and control the camera
at every Event?
Spy on every Focus Group? "Sit in"
on a Local or Regional Meeting
without needing Tech help? |
A BrandCaster Studio
combines all useful new Communications Tools
and proven Tactics. We put
them in a box. We put that box on wheels.
Then we train you to use
it effectively in EVERY aspect of your Business,
from Ads & Marketing,
to HR Recruiting & Training, to Loyalty Perks! |
The Internet has not
only changed the way we do business.
It has changed the Business we
do. |
horizontal tools for
the vertical corporation
| image wraps |
Consumer Billboard Fleets
Corporate Image Fleets
Architectural Graphics
Environmental Accents
Motivational Interiors
"Art-Work" Exteriors
Brand-Name Landmarks!
Theme Events Signage
Stand-Alone Kiosks
Trade Show Exhibits
Souvenirs &
Giveaways
and
Retail Floors!
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INTERIORS
option a: BRANDED "generic"
studio-like Studio for variety of Local Stations
option b: BRANDED
"lifestyle" environment |
Affordable enough for a
single Station to purchase.
Attractive enough for National Sponsor to
subsidize.
Efficient enough to measure a substantial ROI in Time and
Labour.
Versatile enough for every Business in every
Industry.
Proven Data to satisfy Congress & FCC of Community
Service.
Our low-cost Broadcast-Quality Video |
FABRICATION & EVENT
MANAGEMENT: MOBILE MEDIA ENTERPRISES
MME built their original
turnkey Radio Remote Studio-On-Wheels
in 1993, and dozens more over the
past decade. Affordable enough for
a single Station to purchase.
Attractive enough for Sponsor subsidies.
Efficient enough to measure a
substantial ROI in Time and Labour.
Successful enough to satisfy Congress
& FCC of Community Service.
Now we've added Marc's low-cost
Broadcast-Quality Video to our
systems. And THAT is something EVERY
Business needs... |
DON'T MAKE THE MISTAKE
OF OMISSION
BrandCasting is NOT only for Radio and TV Broadcasters.
Sooner or later, YOUR business must manipulate the Media
to convey a
message draw crowds or respond to a crisis!
Video is your #1 tool for
Chaos Management.
Forget the Public Media. BrandCasting presents its
greatest
value to in-house Communications, Campaigns, and Training.
And MME provides TURNKEY Mobile Marketing Services for
all your one-to-one
Relationships, from Research to Sales.
Equopment leases and sales are
only half the story. MME's
prime contribution to your enterprise is in
Events Management.
We are expert in maximizing your exposure and utility
booking
all the "downtime" between primary Events. We have national
relationships with Agencies, Media, Reps, and Retailers who
know when they
see MME, the job will be done right the first
time... because there is
no second chance at a Live Event!
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HOW
MANY VITAL USES?
LET ME COUNT THE
WAYS. |
Affordable enough for a single
Station to purchase.
Attractive enough for National Sponsor subsidies.
Efficient enough to measure a substantial ROI in Time and Labour.
Versatile enough for every Business in every Industry.
Proven Data to satisfy Congress & FCC of Community Service.
Our
low-cost Broadcast-Quality Video |
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B R A N D C A S
T
H A L L M
A R K E D C O N T E N T |
Any Sponsored Content in any Medium.
Brand-relevant Content—not Brand-specific.
Present your most Positive Thinking.
"Thank you" as the ultimate
Soft-Sell.
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Motivationals. Infomercials. Reports.
Retreats.
Tests. Training. Trade shows. Community.
B2B.
B2C. B2K. B2V. WWW.
P.R.
Do YOU have a story to tell? Via video? |
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